SIOBHAN HUNTER had it's official launch in July of 2016 with a fashion presentation and pop up shop in Philadelphia, Pa.
Alexis Hunter of Jamaican descent was born in Bronx, New York and raised in Philadelphia, Pa.
"I have always had a love for art, fashion and music". As an adolescent, Hunter was drawing sketches of dresses, suits, t-shirts, cartoon characters or anything that came to mind. Filling in her black and white composition book with bold colors that seduced her imagination, not knowing those premature ideas would be the building blocks to her unapologetically bold brand that would label the young artist, "Rebel of Fashion".
As the young creator got older she took a dive into the fashion world, becoming a buyer and opened her first boutique in 2011. "Although I lived in Philadelphia, I would travel to Los Angeles every week to search for dope clothing that would fit my store".
In the mix of buying Hunter would still design, creating graphic designs and custom pieces that inspired her to add a little more flair and individuality to her boutique from others. Hunter also visited trade shows in Las Vegas, NV, Paris, France and Miami, FL to learn about the industry and search for more dope pieces.
"After my experiences with each trade show, It was then that I decided to go all in and create a full line of my own that would not only allow me to showcase my talent but also share my special designs with the world".
Although buying was a great learning experience for Hunter it was just a pathway to the many goals and creative peaks she wants to endure in the world of fashion. "Now I am able to share my vision and creativity to the world as well as express how much I LOVE love, art, music and my culture".
Hunter likes to steer away from trends and seasoned collections. "We like to do our own thing... in our own world and present it without fear of rejection".